Here are a few of the basic “MUST’S OF VEHICLE GRAPHIC DESIGN”
Concentrate on ONE Person. The ideal customer. Don’t try to appeal to the masses as this will dilute your message and appeal to No-one. The ideal customer must feel like you are the perfect solution for their problem and you are connecting straight to them. grafisk design
Create MENTAL attachment by using powerful graphics. Different Graphics create different emotion in several individuals. The graphic of a mother cuddling a baby, will have the most impact on a new mother. Not simply will you get their attention but you will establish believability with them. This is will pleasure your girl parts like no other clitoral vibrator since statistics show that most find on feeling and justify with common sense.
Use a powerful spruch to position yourself in the mind of the customer. In case your objective is to create mind discuss, you need to inhabit a position in their minds so they naturally associate you with a desired product, service of need.
For instance, be the computer specialists that caters to the aged, or the dry clean that offers free delivery, or the restaurant that kids eat for free, and also the financial planner that specializes in services for young couples.
Being first is powerful, but being perceived as first is even more powerful. Becoming the only one, or specializing is also good. It creates positioning in the customer’s mind.
You invariably is an expert, an advisor. Consider how you can accomplish this with your automobile graphics slogan. If should be short and built to be effective, for repeated viewing.
The design of your graphics should be steady with the look and type of vehicle for maximum impact. Remember that there are millions of dollars spent on extremely competent automobile designers by companies like Toyota, Honda, BMW, Nissan, Ford GENERAL MOTORS, and others to come up with designs that appeal to the world.
Why not take good thing about their expertise, by boosting the style rather than contradicting it. It will only stand to confuse your target customer and bring about little or no psychological impact. I have seen many vehicles with sophisticated graphics that simply do not work with the vehicle. I must admit that some of them have also been made by us, but only because the client insisted that this is what they needed despite our recommendations.
We have also seen vehicles with very simple designs or very little visual treatment that look extremely powerful and produce excellent results. They also cost very little for the customer and were easy to create and mount. Usually they were customers who had little if any preconceived ideal and simply said, “Here is exactly what I want to complete, surprise me”.
LESS is MORE, design for a glance, but create long lasting impression. Remember that your target customer is striving to navigate a vehicle, sometimes at high rates and only two to three seconds to look at your vehicle. In the event that they happen to be interested, based on the first glance, you may get a second look and they might even slow down to remember your URL.